It worked for Dr Dre and Apple, and now 50 Cent has teamed up with Intel to create a range of smart headphones.
Called
SMS Audio BioSport In-Ear, the headphones feature sensors that measure
the wearer’s heart rate at all times - even when they’re walking or
sitting down.
And because they draw energy from the connected phone or MP3 player, the smart gadgets should never need to be charged.
All the
heart rate information the headphones collect will then be logged and
analysed online, and wearers will receive tailored advice to boost
fitness or weight loss.
The
device has a built-in optical sensor that measures the change of heart
rate, while also removing noise signals caused by body motion and
ambient light.
These in-ear phones additionally feature software that changes the pace of music based on the user’s level of activity.
The companies claim the headphones will deliver the same high-end audio quality seen across the SMS Audio range.
They have an ‘ear-hook design’, are resistant to sweat and water, and will synchronise with RunKeeper app.
The headphones will debut later this year, will be sold by 50 Cent's SMS Audio and feature the rapper's branding.
The smart earbud prototypes were originally unveiled by Intel at January’s Consumer Electronics Show in Las Vegas.
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