Cristiano Ronaldo has unveiled his second collection of CR7 underwear [+Video]

Cristiano Ronaldo has unveiled his new underwear collection by showing the public just how he good he looks in it.

Revealing photos of the muscular footballer modelling his second collection of CR7 by Cristiano Ronaldo underwear were projected onto iconic locations in seven fashion capitals across the globe.

Shot by internationally acclaimed fashion photographer Rankin, the campaign images were launched this weekend in London, New York, Berlin, Lisbon, Paris, Milan, and Madrid. See more pics below...

---

 
Ronaldo, shown in Paris, was recently named the fittest man alive by Men's Health

Two photos from the new campaign are shown on the Arco Della Pace in Milan

'I am really proud of my second CR7 Underwear collection and wanted to launch it in a way that was personal to me, and to have some fun with it' said the Real Madrid star.

'The number seven has always been close to my heart, so I was honoured to unveil my new collection in seven cities around the globe. 

'It was a pleasure to collaborate with Rankin and incredible to see the images released in this unique way.'

The footballing pin-up graces the side of Atocha Station in Madrid

Ronaldo with fashion photographer Rankin, and pictured on a building in Germany

Ronaldo said, 'Launching my own underwear brand was a dream come true and I am so proud that it has been such a success all around the world, and excited to be launching a second range. 

'Since having the opportunity to work on my own brand, fashion and design have become a passion of mine and I’ve really enjoyed working on the second collection. We used our experiences with the first collection to build on the range and I am really pleased with the new styles. 

'To me, it is important that underwear should look stylish and also fit perfectly while being comfortable- quality is also important.'

Ronaldo, pictured on the Praca Do Comercio in Lisbon, said he really enjoyed working on his second underwear collection

Ronaldo makes his mark on the Bowery in New York with a revealing photo from the campaign

This season’s global projections takeover follows the brand’s dramatic launch last year, in which a 52 foot campaign image of Ronaldo was uncovered in Madrid’s famous Palacio de Cibeles.

Ronaldo has recently been named the fittest man alive by Men’s Health magazine and will appear on the cover of their September issue.

The new collection of CR7 Underwear is available at www.CR7Underwear.com